Why exercise is the most financially efficient health policy. Fitness industry CEO Richard Beddie, Exercise New Zealand shares his insights on the exercise industry.
In this episode, JP and Richard explore how the “fat kid at school” (Richard’s own description) ends up becoming an aerobics instructor, gym owner and then a national leader of the exercise industry, who goes on to sit on boards that influence the global advancements in our professional standards. Incredibly, due to Richard’s passionate, rapid-fire speaking style, they still had time to discuss why New Zealand has arguably the friendliest exercise conference on Earth, what the kiwis do best, Richard’s message to all trainers, and his current intensely felt desire to educate government to see exercise as the most financially efficient health measure to introduce to all western populations. Enjoy this powerful discussion with a global leader in the industry.
Richard is the CEO of ExerciseNZ with a background in exercise facility management and ownership. He sits on multiple global boards including HFA (formerly IHRSA), World Active & ICREPs. He holds a BSc in statistics, and an MBA, and has a passion for advocating for the exercise industry.
Listen to more of John Polley’s series of webinars with fitness professionals from around the industry.
